News Return to news list Digest No. 9 | Marketing Agencies In Digital Age 2017-03-03 Media news Read Digest in Latvian News digest for marketing and advertising professionals. Week No. 9 View this email in your browser Dear Clients, CMBaltic presents 9th week's news review. Curated for marketing and advertising professionals: News IBM Watson Created a Modern Sculpture Inspired by Gaudi Infographic: What Millennials Want Online and Off Twitter Introduces New Notifications Filters Mobile Carriers Want to Use Location Data to Compete With Facebook and Google for Advertising Budgets Agencies in the digital age From the "Golden Age" of agencies, we have shifted towards the digital. Rules of the game are different (according to The Economist). One-channel campaigns are way past the time, as everything is about integration. And it seems that generational marketing is dead - as the generations have increasingly blended. That's why we advise you to look at these 12 agencies that have mastered the digital marketplace. As well - here is an advise on how to spend your digital budget. + 8 lessons from the Mobile World Congress + Here are the global trends, which agencies should know and embrace Funny ads to relax This week we offer you 3 ads, to prepare you for the weekend: Funny ad reminds us that politics happen not only in government Coca-cola surprises with a strange ad all family falls in love with the pool-boy Railway company creates an ad to represnet that everyone can be whoever they want to be + Shutterstock creates collages from their images and use it in a campaign Facebook MÄjaslapa Have a nice weekend, CREATIVEMEDIABALTIC
Digest No. 9 | Marketing Agencies In Digital Age 2017-03-03 Media news Read Digest in Latvian News digest for marketing and advertising professionals. Week No. 9 View this email in your browser Dear Clients, CMBaltic presents 9th week's news review. Curated for marketing and advertising professionals: News IBM Watson Created a Modern Sculpture Inspired by Gaudi Infographic: What Millennials Want Online and Off Twitter Introduces New Notifications Filters Mobile Carriers Want to Use Location Data to Compete With Facebook and Google for Advertising Budgets Agencies in the digital age From the "Golden Age" of agencies, we have shifted towards the digital. Rules of the game are different (according to The Economist). One-channel campaigns are way past the time, as everything is about integration. And it seems that generational marketing is dead - as the generations have increasingly blended. That's why we advise you to look at these 12 agencies that have mastered the digital marketplace. As well - here is an advise on how to spend your digital budget. + 8 lessons from the Mobile World Congress + Here are the global trends, which agencies should know and embrace Funny ads to relax This week we offer you 3 ads, to prepare you for the weekend: Funny ad reminds us that politics happen not only in government Coca-cola surprises with a strange ad all family falls in love with the pool-boy Railway company creates an ad to represnet that everyone can be whoever they want to be + Shutterstock creates collages from their images and use it in a campaign Facebook MÄjaslapa Have a nice weekend, CREATIVEMEDIABALTIC
