Fake News
In social media more and more people are worried about fake news. It has been researched that because of the fake news, social media and digital advertisers seem to loose credibility. Media is fighting with it, and even using it for their advantage by creating a campaign around it. Two weeks ago it was done by The New York Times,and this week the Wall Street Journal joined them. However, also brands struggle to better understand how to improve their trustworthiness. Especially, considering how large negative impact can be made by a little buzz.
+ Also in Latvia there will be a reputation conference: ReputationTime2017
+ Facebook launches Instagram stories in the Messenger app |
|