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Digest No. 27 | The Future of Work in Marketing

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News digest for marketing and advertising professionals.
Issue No. 27
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Dear Clients, CMBaltic presents 27th news review in 2017. Curated for marketing and advertising professionals:

News

Future of Work in Marketing

Depending on the estimates between 5% and 47% of  work can be automated. And Google currently invest 50 million dollars in order to research the future of work and workplaces. It seems that for marketing, one will need to upskill, especially in technologies. That's why AdWeek created a review on how the marketing is changing. And here is a list of 10 hardly existing professions that will soon be hot (for instance, bot developer).

+ 5 things, that corporates could learn from Startups
+ What is Mar Tech?

3 advertising films that won Golden Lions

+ This week Samsung made a surprisingly heatwarming ad to advertise fridge
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Mājaslapa

Have a nice weekend,

CREATIVEMEDIABALTIC

 

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