Memes in marketing
Contextual internet jokes - memes - could be one of the most important topics of year 2012. However, currently it has stabilized, and is here to stay. It has been recently used by Gucci, Lipton, Denny's (with very memeified picture) as well as sometimes brands just get into them (like Cheerio stacking challange, where fathers need to make highest cherios pyramids on their kids). That's why it's important to understand - where do memes come from. And from more practical point of view, how to use them in marketing or simply hijack them.
+ 4 most successful memes that stemmed from marketing
+ Funny stone of memes for aliens or future generations |
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