Technology trends of year 2018
Technology trends of 2018:
- Computers have eyes
- Algorithms and recommendation mechanisms take over marketing's role
- Machine learning learns to collaborate with people,
- Augmented reality provides new opportunities
However, the most interesting trend is that "physical fights back".
It means that people more care about personal touch. They increasingly care about stories and content. They increasingly care about the customer service, as well as the values and identity of the company. Therefore, we should aim to use technology to create more personal experience.
Overall, I can agree that 'marketing needs smart people to use cool technology to warm human hearts'.
+18 technology trends for year 2018