Digest No. 39 | Online Video

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News digest for marketing and advertising professionals.
Week No. 39
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Dear Clients, CMBaltic presents 39th week's news review. Curated for marketing and advertising professionals:


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Online Video

Last week two interesting news about video came out: Twitter showed a research with reasons on why pepole are watching online videos, as well as about the engagement (it's high); and Facebook  announced that for two years it had rigged measurements in video tracking. Overall, it restated a valuable insight - online video is a strong format, which can directly influences contemprorary marketing. It is not surprise that Google wants to make a "video revolution", that Snapchat will create glasses that send video to your social network or that there is a huge hype around the live video. Online video is the content of the future

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Have a nice week,


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