News
TNS LV: TV channels auditory in October 2012
Market, social and media research agency TNS Latvia has compiled TV advertising volume for October 2012
Facebook hits 1bn users- top regional audiences revealed
Facebook has surpassed 1 billion users for the first time, as the newly-listed social networking giant looks to expand its global reach and ad revenues.
Aptauja: Maksājumu karti ikdienā izmanto 70% to lietotāju
Ikdienā par pirkumiem vai pakalpojumiem pārsvarā ar maksājumu karti norēķinās 70% šo karšu lietotāju, bet pārējie 30% dod priekšroku skaidrai naudai, liecina drošu elektronisko maksājumu risinājumu izstrādātāja «Point Transaction Systems» veiktā iedzīvotāju aptauja.
Social Media Influences Less Than 1% of Online Purchases [STUDY]
Forrester found that half of repeat customers and a third of new customers touch multiple touchpoints prior to a purchase. As such, certain funnels, like display advertising and e-mail, may be undervalued.
What do consumers use different social sites for? [infographic]
Interesting social media research from media Universal McCann London, part of its Wave 6 report, that highlights what consumers are using various social media sites for.